The video is only 1:36 in length so you may want to give it a look. I did so and my attention immediately turned to our bond measure where we badly need something to get parents and community members engaged in the conversation and seeing the need for additional learning environment capacity in our system. Give it a look with this context in mind.
Do we have the facts on our side related to the need for additional capacity or is the opposite true leading to what Pink says will be people disagreeing with you? What are the facts about this need? If you were going to lead the campaign with a question what would it be? I would be very interested in your thoughts as we continue conversations on how best to meet our current and projected student enrollment needs with quality learning environments aligned with our Future Ready initiative.